Want Better Results From Your Social and Search Teams? Make Them Work Together

Take a look at your company’s digital marketing team. You likely have people dedicated to paid search and people dedicated to paid social. While both can assist with upper-funnel approaches such as creating awareness and driving consideration, they can also both drive conversion. However, it’s rare to find these two…
Read More: Want Better Results From Your Social and Search Teams? Make Them Work Together
Source: AD Week

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